Formula was challenged with migrating the eCommerce website charlesfradinhome.com to its partner company, IE Entertainment’s server, and relaunching with a new shopping cart within a 1 week timeline.

“We knew we had very short time frame to redeploy the site, so we looked to MIVA as a viable solution to get their eCommerce up and running quickly,” said developer De Eldridge. “MIVA’s fully customizable CSS themes and easy import options allowed our team to take full advantage of the existing site design.”

As leader of the band SexTapes and multi-instrumentalist for Guns N’ Roses, Chris Pitman has always sought to push the boundaries in his music and art. To this end, Formula designed and developed a website that goes beyond the typical, creating a 2.0 atmospheric site which blends Chris’ music, art and thought in such a way as to bridge the electronic divide between artist and recipient. The site includes an RSS feed, newsletter subscription form, automatic email database, flash animation, streaming audio, and SEO optimization throughout.

At chrispitman.com you will find music, lyrics, tour info and the like, but you’ll also get to peer into the headspace of this unique and talented artist. Check it out!