Archive for the 'Website Development' Category

Formula Launches Favortizm.com – Creators of the Finest Party Favors

Thursday, July 9th, 2009

Formula has brought the beautiful work of Nashville’s greatest designer, Pamela Esposito, to life with the launch of Favortizm.com. Favortizm is the creator of fabulous favors for all occasions. Attention to the finest detail with brilliant designs for all occasions – everything from birthdays to bar mitzvahs, fashion shows to Super Bowl fests, bachelorette parties to baby showers, weddings to anniversaries, proms to graduations, grand openings to corporate galas.

CUSTOMER TESTIMONY:

Dear De,

I would like to express my deepest appreciation to you and your team for the outstanding programming work for my website. I just want you to know that I appreciate all the efforts that you have put in, behind the scene, to make the website appear flawless and effortless.

The feedback has been phenomenal. Everyone LOVES the website (young and old, male and female!). So you know…I’ve heard nothing but praises. The navigation moves with such ease. And of course, the talk of the day…that cute animated bird!

You are so worth every penny, and then some! You have gone above and beyond in your customer service…and thank you for taking those after-hour calls and emails on the weekends! (Special thanks to Jeff Van Loben Sels for his amazing patience and efforts.)

I have very high expectations and you have surpassed them! All I can say is…two words: FORMULA ROCKS!

Thank you for making my website debut a big success! I’m so proud and so in love with my website!

Congrats on a superb job!

Antoinette
Favortizm

Integrating Social Media Tools Into The Baby Planners Website

Thursday, July 2nd, 2009

The Baby Planners, the nation’s #1 baby concierge and consulting service, have been dishing out their baby planning knowledge everywhere from Twitter, Facebook to YouTube and can now be found on their very own video channel on DisneyFamily.com. In order to help Ellie and Melissa, the duo behind The Baby Planners, reach as many of their clients as possible, we updated the home page of their website to reflect all of the different venues in which they are available.

The home page contains direct links to all of the social media networks they participate in and also features their Highlight Reel which can be viewed on the site or at their YouTube channel. In addition to the social networks, the home page allows easy access to Ultrasounds – The Baby Planners Blog, which is a seamlessly integrated Wordpress that Ellie & Melissa manage and update regularly. The home page has also been infused with an iContact sign up form which gives visitors the option to sign up for The Baby Planner’s newsletter. Through iContact, The Baby Planners are able to manage their lists of subscribers and send out email blasts regularly. With all of these tools in hand, The Baby Planners are able to connect with all of their visitors, regardless of what network they’re on.

Visit TheBabyPlanners.com

Formula launches a new website for Ashley Segroves Photography

Sunday, April 19th, 2009

Ashley Segroves is an award-winning photographer based in Nashville TN. Her work includes maternity, newborn babies, toddlers, children and family portrait photography.

Formula’s team worked closely with designer Pamela Esposito to create a website to match Ashley’s amazing and beautiful photography style.

TECHNOLOGY SOLUTION: Designed by Pamela Esposito, this site combines Flash elements with CSS to maximize SEO opportunities while maintaining a very simple yet elegant design.

Click here to visit Ashley Segroves Photography

Formula launches Charles Fradin Home using MIVA

Monday, October 20th, 2008

Formula was challenged with migrating the eCommerce website charlesfradinhome.com to its partner company, IE Entertainment’s server, and relaunching with a new shopping cart within a 1 week timeline.

“We knew we had very short time frame to redeploy the site, so we looked to MIVA as a viable solution to get their eCommerce up and running quickly,” said developer De Eldridge. “MIVA’s fully customizable CSS themes and easy import options allowed our team to take full advantage of the existing site design.”

Musician and Artist Chris Pitman Welcomes All To His Official Website

Tuesday, October 14th, 2008

As leader of the band SexTapes and multi-instrumentalist for Guns N’ Roses, Chris Pitman has always sought to push the boundaries in his music and art. To this end, Formula designed and developed a website that goes beyond the typical, creating a 2.0 atmospheric site which blends Chris’ music, art and thought in such a way as to bridge the electronic divide between artist and recipient. The site includes an RSS feed, newsletter subscription form, automatic email database, flash animation, streaming audio, and SEO optimization throughout.

At chrispitman.com you will find music, lyrics, tour info and the like, but you’ll also get to peer into the headspace of this unique and talented artist. Check it out!


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